Lead Ladder
Other languages线索阶梯 · 線索階梯
The Lead Ladder is the tiering of leads by quality and commitment — from light interest, to shared contact details, to a confirmed appointment and finally a completed transaction. The ladder drives pricing and settlement: higher rungs are closer to revenue and worth more.
Why it exists
让线索定价与真实价值对齐。
Where it is used
- Pricing
- Settlement
- Merchant Workspace
Example
咨询型线索与预约型线索采用不同价格。